The Creative Parlor

Hey Folks Behind any successful campaign or action plan is a carefully crafted and well-thought-out marketing strategy. This truly sets the foundations for success. Without an effective strategy, a brand cannot hope to understand what its aims and objectives are or how to deliver on them in the short, medium, and long term. What is a branding agency? To be honest, there are many different ways in which people interpret the term ‘branding agency’. Some people define a branding agency as nothing more than just a small advertising agency. A branding agency is an advertising agency that is considered a full-service agency and offers a specialized set of services to its clients. ‘They generally tend to be local agencies, with a unique work ethic and management style as compared to some of the larger branding agency. How does a branding agency work? The basic principles of marketing apply to any brand. That’s why we don’t specialize in one industry. Instead, we work with businesses across a ...

Can you guess what the common thread running between the hundreds of thousands of brands that find success online is? We’ll give you a hint: it’s what we do here at The Creative Parlor!  Every business needs a brand strategy backed by a professional creative agency. A solid brand strategy outlines how your product or service is communicated, from visual elements, to your copywriting voice.  Your unique brand strategy should be developed early on in your business. So, if you haven’t already set your business up with one, keep reading to find out more about this essential component of success. How Can a Creative Agency Help Your Brand?  Businesses that outshine the rest online have a clearly defined strategy provided by a notable branding agency. These agencies round up all of the vital details that go into a brand strategy. We wear many hats, working as a website development and design agency, logo design agency, mobile app design agency, local SEO firm, and a digital mark...